Hiring a business coach is a great way to help you get from where you are right now, to where you want to be in your business.
However, it doesn’t work by magic — in order for hiring a coach to be beneficial to you, you have to be prepared to commit to getting clear on your goals and taking the new level of action required to see them through.
That’s the only way coaching is going to help you build a stronger brand, increase visibility, serve more people, grow your impact and increase your income.
If you’re toying with the idea of hiring a coach, here are 12 great reasons you should take the leap.
12 Reasons Why You Should Hire A Business Coach This Year
To get clear on your goals
If you’ve got lots of ideas and are easily overwhelmed by how to organise your projects, a coach can help.
If you’re the type of person who struggles knowing what to do first and you tend to live in your own head a lot — a coach can help you prioritise your goals, filter through your ideas, and organise them so you can get clear on what you should be focusing on based on your curent life circumstances, vision, and skillset, to help achieve more fruitful results.
To create a sustainable plan of action
When you’re running your business, it can be easy to get bogged down in long to do lists and to feel like you’re not getting anywhere because you’re doing too much.
A coach can help you sort out your to do list and create better organisational and time management structures. Together, you can formulate more sustainable and balanced action plans for you to implement month to month and day to day — so that you can maintain a healthy work and life balance, while still meeting your deadlines and serving your clients.
To learn a new set of skills
A lot of people hire a coach because there’s a skill they believe they’re missing that’s stopping them from running their business more efficiently or more profitably.
A coach can help you learn a variety of sales and marketing skills, but can also give you a first hand look at the intangible skills needed to run a successful business. By working with a coach, you’ll pick up on and learn to be a better entrepreneur, to organise, delegate, prioritise, set processes, make decisions and lead with expertise and confidence.
To have additional accountability
Since a coach helps you organise your ideas, prioritise your goals and come up with a plan of action — your coach is also there to hold you accountable to taking this action.
Depending on the nature of the programme, but more high touch programmes offer weekly and even daily accountability including check ins, homework, reports or even just a gentle verbal reminder to make sure you’re sticking to the things you’ve said you’re going to do.
This isn’t meant to stress you out, but add a healthy dose of pressure and light a small fire up your bottom.
To have a sounding board
It can be easy to get in ones own head and stay lost there. A coach is a very good sounding board to listen to your ideas, thoughts, fears, opinions, problems and solutions.
Not only do they probably relate first hand to what you’re feeling and thinking, but they can generally judge when it’s a good time to just listen and allow you to work your way through a problem, and when to pitch in and ask intentional questions to help you work through what you’re going through.
To benefit from an experienced point of view
A coach who has worked in your industry personally, has “been there, done that” and can look at your problems from a third, experienced point of view to offer solutions you might not think about.
A coach’s experience is based on the things they have done well and the mistakes they’ve made — as well as the successes and mistakes of the other people they’ve worked with — so you’ve got access to a wealth of perspective.
To avoid expensive common mistakes
You’re more likely to make common and sometimes expensive mistakes when you’re navigating the journey alone, purely because you don’t know what to avoid and don’t have anyone to tell you otherwise.
These mistakes can often set people back in their journey and if not properly addressed, are often what lead people to giving up, pivoting too soon or getting lost in their own fears.
To have someone in your corner rooting for you
Running a business can be lonely if you don’t have the right support system — but when you hire a business coach, you bring one that person who’s always in your corner, wanting you to succeed, whipping your brow and pushing you to keep going.
To make new friends and build community
Group programmes and masterminds offer a great way to work with a coach and your industry peers in a group learning setting.
This is a great way to make new friends, some of which will probably become your business besties — the people who understand what you’re going through and can act as a support network and serve as your business community.
To increase your profitability
Just as a coach can help you avoid expensive mistakes, a coach can then help you increase your business’s profitability.
This will either be directly through helping you implement sales and marketing strategies, but also through everything else this article discusses. By picking up all the direct and indirect skills of running a successful business, you’ll be setting yourself up for better organisation, more efficiency, clearer strategies and the confidence needed to continue to grow, sell and make abundant income.
To work on your mindset & confidence
When you hire a business coach and through working with your coach, you’ll pick up on the inner work needed to build a resilient entrepreneurial mindset and the confidence to face the challenges of running your own business.
A business coach who also specialises in mindset work will also be able to provide tools to help you work through your fears, but it’s important to remember that business coaching is not a replacement for professional therapy.
To give you a seat at the table
Working with someone who is a few steps ahead of you in business, allows you to pull up a chair and sit in the space where big ideas are made, where bold leaps are taken and were industry changing decisions are made.
By hiring a coach, you change your circle of influence, and when you surround yourself with people who are where you want to be, you automatically set yourself up to operate on a higher level, to contribute and to step out of your comfort zone.
So what's next?
If you know you’re ready to hire a coach, it’s time to take the leap!
Don’t wait too long though — be brave in making the right decision for the future you’re looking to build.
To learn more about how we can support you, check out our Work With Me or Shop Pages!